Digital Strategist

I’m an experience, typography & design specialist. I have spent the last 29 years telling brand stories & architecting the digital.

Capabilities

For the past 18 years I have, and continue, to operate a successful digital brand studio in Westchester, called counterspace. I assist clients to envision, design and build their products and brands in the digital space.

DESIGN THINKING

Usability Strategy
UX Design
Interface Design
Product Development
Design thinking
Digital Strategy

DESIGN

Analytics
Competitive Analysis
Audience Research
Social Media
Art Direction
Identity Design

TECHNOLOGY

Design Systems
Responsive Design
App Development
Web Development
CMS Implementation
E-Commerce
QA Testing

Looking simple and being simple are two different things. A user wants to browse information quickly and intuitively, while a company wants as much information online as possible. While these two ideals are seemingly in opposition, the solution can be achieved through a well thought out appropriate information architecture and a designed user interface.